BOBI Awards 2017 Finalist

We are thrilled to have been shortlisted by the BHBIA BOBI committee on such a timely and critical topic in our industry – Best Patient Centric approach.

It was an honour to have partnered with Simon Barnes and Allergan for this award entry. To share not only the programme of work’s design but also the incredible and lasting impact it has had on Allergan as a business.

The winners will be announced at the Awards Ceremony in May.

We are also excited to be presenting our hotly anticipated talk on Breaking Habits and Building New Ones at the BHBIA conference.

Purposeful patient research

How patient research can be optimised to shape business strategy and tactics

Simon Barnes, Allergan

Hannah Potter, Incite